Role: Co-Founder & CEO / COO
Salary: 80-100 LPA
Experience: 15-20 Years
Location: Delhi, Mumbai
Education: MBA in Marketing
Industry: Advertising
Skills Required: Excellent Communication Skills, Business & Strategic Analytics, Business strategy and P&L, Client acquisition and new business, Client Leadership and Stewardship, Culture & DNA Creation, Overall agency direction and growth
Job Description
Background
Our client is a well-known name in Indian advertising, with a strong legacy of brand-led, creative work. The company has recently been acquired by the India’s top integrated marketing solutions firm.
Our client was a legacy brand and will be relaunched as a focused, modern marketing and advertising agency.
It will operate as a distinct agency within the Group ecosystem, with access to shared infrastructure, clients, and operational support, while maintaining independent leadership, culture, and creative direction.
The Co-Founder & CEO/COO will be responsible for building it into a scaled, profitable, and relevant agency for the current market and will co-write the DNA, cultural codes and positioning of the company along with the Board.
Role Overview
The Co-Founder & CEO/COO will have full responsibility for Our client ’s business, people, and market presence.
This is a leadership role with direct ownership of:
- Culture & DNA Creation
- Business strategy and P&L
- Client acquisition and new business
- Client Leadership and Stewardship
- Overall agency direction and growth
The role is entrepreneurial in nature, with the backing of an established parent oganization.
Key Responsibilities
- Business & Strategy: Define Our client ’s positioning, service offerings, and go-to-market approach.
- Set short- and long-term growth plans aligned with profitability.
- Own the P&L and overall financial performance of the agency.
- Work closely with Alchemist leadership to leverage group capabilities where relevant.
- Client Leadership & New Business Lead senior client relationships and act as the primary face of the agency.
- Drive new business development and pitch strategy.
- Build a stable portfolio of retained and project-based clients.
- Ensure consistent quality of thinking, output, and delivery across accounts.
- Team & Culture Build and lead a senior leadership team across creative, strategy, and business.
- Attract strong talent and create a culture of accountability and ownership.
- Set clear performance standards while fostering a collaborative working environment. Brand & Market Presence Re-establish Triton as a credible and respected agency brand in the industry.
- Build visibility through work, client success, and industry participation.
- Ensure the agency’s reputation reflects both creative quality and business maturity.
Candidate Profile
- The ideal candidate is likely to: Be currently in a senior leadership role (No. 2 or No. 3) at a reputed advertising or marketing agency.
- Have extensive experience leading new business processes, key client relationships, revenue streams, and handling teams.
- Possess strong commercial understanding alongside creative and strategic judgment.
- Demonstrate entrepreneurial intent and readiness to build an agency, having not previously had the opportunity to do so independently.
- Be comfortable taking full ownership and accountability for outcomes.
Experience & Skills
- 15–20 years of experience in advertising, marketing, or integrated communications.
- Proven track record in: Business growth and revenue management
- Client relationship leadership
- Team building at scale
- Strong understanding of both traditional brand communication and modern digital ecosystems.
- High credibility with clients and peers in the industry.
- Good To Have: MBA in Marketing from a reputed institute
- A failed (or could even be successful :) ) entrepreneurship stint.
Compensation Structure
The intent is to hire more of a Co-Founder/Business Partner than just a CEO/COO. Therefore, while there is openness to make this a worthwhile proposition, the ideal structure would have:
A base fixed salary to take care of basic EMIs of life.
Large performance variable component directly tied to revenue and business growth.
Long-term upsides including group ESOPs that can be discussed and compensating the expectations on the base fixed salary
Why This Role/Opportunity
To be an entrepreneur without having to start from ground zero and invest anything but your time.
Entrepreneurial responsibility with institutional support and a legacy brand.
Meaningful leadership role with long-term growth potential.
Partnership-led structure rather than a conventional employment model.
Entrepreneurial responsibility with institutional support and a legacy brand.
Meaningful leadership role with long-term growth potential.
Partnership-led structure rather than a conventional employment model.
Mandatory Criteria
1. Currently in a No. 2 / No. 3 senior leadership role at a reputed advertising or marketing agency.
2. Should have 15–20 years of experience in advertising, marketing, or integrated communications companies.
3. Proven track record in: Business growth and revenue management, Client relationship leadership and Team building at scale
4. Strong understanding of both traditional brand communication and modern digital ecosystems.
5. Proven experience owning revenue streams, key client relationships, and team leadership at scale.
6. Demonstrated track record of business growth, revenue expansion, and P&L ownership.
7. Strong history of leading new business acquisition, pitches, and senior client stewardship.
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